Deep into the 2016 holiday season, we have seen #BlackFriday turn into #BlackNovember, and although we are winding up #GivingTuesday, somehow, #CyberMonday deals have been inundating our email boxes all day. MDG Advertising designed the following informative Infographic, Holiday Marketing 2016: 5 Must-Know Trends for Brands, to further shed light on how you can continue consumer engagement through this busy shopping time of year. These trends are a culmination of results from surveys of the past two holiday shopping seasons and can help you and your organization as you leverage and maximize advertising and marketing efforts this season.
In summary, these 5 must-know trends are:
- Timing is everything
- Have established omnichannels to reach customers
- Offer choices and experiences
- Procrastinators and deal seekers are plentiful
- Holiday shopping can be overwhelming
You can also find more infographics at Visualistan